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Marketing Challenge

The objective of  the “Coffee marketing” challenge is to collect, disseminate and award the best strategies for commercializing coffee products locally or internationally.

Members: 64
Latest Activity: Jan 13, 2015

Coffee Marketing Challenge

Coffee sector plays a significant role to East Africa’s economy through foreign exchange earnings and employment creation.
Coffee producers require information on good marketing strategies that will guide them in improving their coffee marketing skills to better reach a wide market.

The objective of the “Coffee marketing” challenge is to collect, disseminate and award the best strategies for commercializing coffee products locally or internationally.

All organisations and individuals are invited to share and contribute their ideas. In addition to winning a prize, participation will give the opportunity to present your efforts to a wide and diverse community on an international level.

In fact, participating in the challenge is a good way to market your organization! It puts you on the map and shows others that you are strong PO.

 

How to participate

Note: Be sure you are a member of this community first.
(Click here if you are not a member yet)


1. Join the Marketing Challenge group
by clicking on the top right button
(underneath the navigation tabs)

2. Read the participation guide
for all the information about the challenge.
(Click here to download the guide -.pdf)

3. Describe your best practice in the application format.
Adding visual information like a Power Point
or video would be greatly appreciated
(Click here to download the participation format -.doc)

4. Be part of the Marketing challenge and publish
your best practice in the comment box below by
uploading your application format.


Deadline:
 
January 31st 2014.

Rewards:
USD 1.000
For the best practice in each category:
  • Innovative strategies for accessing
    new markets for coffee
  • Experiences to grow coffee trade
    and recognition in the global markets
-------
The announcement of the winners
is planned for February 2014.

Moderators:
  Stephen Muriithi and
Ignacio Carmona
Partners


 

Comment Wall

Comment

You need to be a member of Marketing Challenge to add comments!

Comment by Jackson Mun on February 11, 2014 at 9:41am

My document was not legible. Please receive my invaluable contribution. Regards.
Copy%20of%20Participation%20Format%20%28Final%29.doc

Comment by Progreso Network on February 3, 2014 at 2:12pm

Thank you to all participants of the coffee marketing challenge.The challenge has officially ended and it was a success.We wish all the participants the very best as the process of selecting the winner begins.

Comment by Alex Kiragu on February 3, 2014 at 9:01am
Comment by Daniel Muriithi Nyaga on February 1, 2014 at 2:12am
Comment by Vava Angwenyi on January 31, 2014 at 5:45pm

VAVACOFFEE-WITH.VID.LINK.doc
l
ink to youtube video at the bottom

Comment by Samuel wanderi Rigu on January 31, 2014 at 12:07pm
Comment by Grace Njeri Wanene on January 31, 2014 at 11:50am
Comment by Kamau Daniel on January 31, 2014 at 11:10am
Comment by Edwin Momanyi on January 31, 2014 at 10:16am
Comment by Jackson Mun on January 31, 2014 at 7:01am
 

Members (62)

 
 
 

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